Wonderful reworking; it does buff up my little tree-loving Lorax quite a bit. I've been a member of the Lorax Squad since I've been little (I'm 50 now, and still have my original book and watch the cartoon regularly) The movie better not let me down. I like the menacing Once-ler arms reaching out of the pollution. It's oily and has the Tim Curry voice quality of the machine in "Fern Gully" about it --oooo, scary! And in the end the word "Unless" means a great deal. (You might check out the sig line...I do not advocate violence, but there are days I get mad enough to.)
I am so nervous about the movie. I don't want them to fill it with pop culture jokes like so many other animated films. I think the Lorax should feel timeless (at least, for any age after the industrial revolution).